August 2022 - State of Supplements Report
Gummy Vitamin Page is Our Most Visited Page in August
The month of August saw thousands of page visits, but the gummy vitamin page was the one page that had the most traffic.
Garnering over 40% of all of our traffic, the gummy vitamin page was by far the webpage that most brand owners wanted to check out this past month.
Collagen Leads The Pack For August – Our Most Searched Keyword
Collagen has taken the number one spot as the keyword our visitors have been searching for on our website for the month of August 2022.
Collagen leads the way this month with 28.7% of all page views. Melatonin, follows closely behind as the second largest product being searched on our website coming in at 21.7% of all searches.
Powder Searches Surge 116% In August
Powder formulas has seen large growth since June of 2022.
Rising 116% since June 1st, powders continue to be a highly sought after form of encapsulation that our customers are looking for.
Capsules Continue To Rise, Searches Jump Over 205% Month Over Month
Following the month of August, capsules have seen an increase of searches of over 205% on the SMP Nutra website.
As seen in the data since June 1st, capsules viewership has greatly risen.
Searches For Melatonin Gains Traction, Sees A Jump of Of 209% In August
Searches for “melatonin” on the SMP website has seen a large influx of searches over the last month. Our website visitors have never searched for this type of keyword more before this past month.