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We Review The Best Selling Supplements In 2020

In a perfect world, we will get the right amount of vitamins and nutrients from our food. Most of us can meet our needs through diet alone. However, we don’t live in a perfect world, and most of us fail to feed our body the optimal amount of vitamins and nutrients. Whether it’s because of your food choices or your lifestyle, it can be challenging to keep track of our body needs. That’s why, in this fast-paced world, it’s essential to invest in supplements that work. So that is why we reviewed the best selling supplements of 2020.

By 2025, the dietary supplement market is expected to fetch $194.63 billion (1). The industry is ballooning, and as a result, many brands have entered trying to take a slice of the market. There are thousands of supplements, and it can be challenging to figure out which ones are beneficial and which ones are not worth the money.

There are numerous supplements for various reasons like losing weight, gaining muscles, improving digestion, and even supplements target, particularly at a specific gender. Finding the right one can prove to be very beneficial.

We have conducted extensive research and review of the best-selling supplements, and through this review, you’ll find out which ones are worth your investment. 

best selling supplements of 2020: Elderberry Gummies

Sambucus Elderberry Gummies

These delicious gummy supplements have recently garnered a lot of attention due to their many health benefits. The fruit helps your body fight off against cold and flu and boosts your immune system as well. Thanks to the rich vitamin c and zinc content, these supplements possess potent antioxidants. For people that swell after long sessions in the gym, sambucus elderberry gummies can be very beneficial. A combination of sambucus elderberry and fiber supplements can be helpful also in maintaining an ideal weight and lowering cholesterol levels (2).


  • Very suitable for kids
  • Delicious taste
  • Effective for cold and flu


  • Some users might experience stomach upset
  • Some might find it sticky
best selling supplements of 2020: Sport Wholefood

Multivitamin For Women

Multivitamins particularly targeted at women have also garnered a lot of attention and claims numerous benefits specifically for women’s health. They’re generally made of raw and nutritious whole foods allowing you to absorb significantly larger amounts of minerals and vitamins compared to synthetic multivitamins. Multivitamin supplements for women contain various vitamins such as B-Complex, Zinc, E, D3, C, and A, which promotes heart and eye health (3). They also have plenty of antioxidants, enzymes, and probiotics that may encourage the optimal functioning of your digestive and immune systems.


  • Particularly targeted towards women’s health
  • Various multivitamins and minerals
  • Rich iron content can be beneficial for menstrual health


  • Some people tend to become over-reliant on multivitamins
  • A bit on the expensive side
best selling supplements of 2020: Fish Oil

Omega-3 Fish Oil Supplements

The potential benefits of Omega-3 fatty acids are endless, and it’s no surprise people are turning towards supplements for these fatty acids. They have an array of possible benefits, including improving cognitive health and joint health. Many natural fish oil supplements dominate the market due to their lack of side effects, effectiveness, value, and overall quality.

Some high-end brands resort to a very unique and powerful combination of cold-water fishes such as mackerel and sardines, which are less toxic than fishes such as salmon. It is also recommended that you look for fish oil brands that use wild-caught fish and not farm-raised through sustainable fishing techniques for better taste and flavor.

These supplements are hailed for their purity and safety. An advanced extraction method is utilized to eliminate all PCBs, heavy metals, and toxins without resorting to harsh chemicals or heat. They’re very easy to swallow and have numerous health benefits, however many brands fish oil supplements come with a pungent smell and may lead to fish burps. The smell and sometimes large sizes of the capsules are often a downside for fish oil supplements.


  • Made from high-quality fish oil
  • Contains high levels of DHA and EPA
  • Affordable


  • The smell can be too strong for some people
  • Some people might dislike the citrusy flavor
best selling supplements of 2020: Apple Cider Vinegar Gummies

Apple Cider Vinegar Gummies

If you’re into health supplements, we’re pretty sure you’ve heard or seen ads of apple cider vinegar, especially on your social media page. They claim to provide you with all the health benefits of apple cider vinegar without the bitter taste. Apple cider vinegar supplements have a lot of benefits and aim at providing you with a quick boost of energy, satisfy your sweet tooth, quell your appetite, and many more without the discomfort of consuming vinegar.

Generally, you can take up to three gummies a day, which you can consume throughout the day or at once; however, different brands have different dosage recommendations. If you want a quick boost of energy, you can take them in the morning. If you wish to consume these gummies for aiding digestion, you should take them after your meal. Apple cider vinegar gummies claim to improve your immune system, lower blood sugar levels, boost energy, minimize cholesterol, detoxify, help with weight loss, improve complexion, and support digestion (5).

Numerous brands offer vegan, gluten and dairy-free versions of apple cider vinegar supplements. However, these supplements have also come under fire as some claims seem to be exaggerated.


  • Affordable
  • Easy to take
  • Benefits of apple cider vinegar


  • Might not be effective for weight loss
  • Some claims lack scientific backing

Micronized Creatine Powder Supplements

For the sports and fitness enthusiasts, the importance of a creatine supplement is indisputable. Many micronized creatine powder supplements contain nothing but creatine monohydrate. It’s a simple and pure supplement that aims to help users enhance their endurance, strength, and performance during intense exercise sessions and to encourage the development of lean muscle mass. 

Creatine has been scientifically proven to enhance muscle mass and performance among numerous other benefits such as reducing tiredness and fatigue, improving brain function, lowering blood sugar levels, and accelerating muscle growth, among others (6). Another major selling factor is that it’s safe and easy to use.

However, creatine supplements are notorious for gritty taste and texture which can put off a lot of supplement consumers.


  • Pure creatine monohydrate supplements contain no additives
  • Unflavoured
  • Scientifically backed benefits


  • Many brands have gritty taste and texture
  • Some people may experience dehydration

Iron Supplements

People suffering from iron deficiency anemia may experience leg cramps, lethargy, and fatigue. It’s not an uncommon condition and is increasingly becoming prevalent. If you have iron-deficiency anemia, one of the best treatments is through iron supplements. Iron supplements are very common and its recommended that you stick to a reputed and trustworthy brand if you want to reap the benefits.

They usually contain a potent concentration of folate, Vitamins B-12, and C, as well as iron. Many iron supplements also use vitamins derived from plant sources, making them an excellent choice for vegans. These supplements also contain a blend of enzymes and probiotics to ease the digestion process. If you’re looking for dairy and gluten-free options, you’ll find lots of iron supplement options that offer that as well.


  • Iron supplements come in various forms
  • Contains various vitamins and nutrients
  • A great choice for people with iron deficiencies


  • Some iron supplements can cause constipation
  • Iron supplements may clash with other medications
best selling supplements of 2020: Probiotics Gummies

Probiotic Supplements

Probiotics are the good bacteria in your body. If there is an imbalance of good bacteria in your digestive tract, you can encounter various digestive problems such as diarrhea, bloating, gas, and an upset stomach. Probiotic supplements aim at restoring your body’s balance of good bacteria. Many probiotic supplements contain Lactobacillus rhamnosus (LGG) as their potent ingredient.

Numerous clinical studies have found Lactobacillus rhamnosus (LGG) to be very effective in dealing with eczema and other allergic reactions, infection-induced diarrhea, and abdominal pain (7). It can prove to be very beneficial for your digestive system.

Most probiotic brands are free from any sort of contamination as well as lactose, gluten, wheat, dairy, milk, and yeast, making it an excellent option for people looking for a gut-healthy supplement or following a specific gut-diet. For people having trouble with digestive problems or chronic conditions like IBS, probiotics can be a great supplement to their treatment programs.


  • Good for the gut
  • Supports good bowel movements
  • Most probiotic supplements are gluten and dairy-free


  • Some people might dislike the taste
  • Might not be strong enough for some people


They are all great supplements with their own benefits. If you want a multivitamin supplement, elderberry gummies can prove to be very beneficial, and for the fitness enthusiast, micronized creatine powder is a great choice. If you’re looking for supplements to help with gender-specific issues, there are numerous multivitamin supplements particularly targeted towards women.

All the above-reviewed supplements seem great, with no significant cons. Of course, they are not perfect, and it all comes to your individual preference and what you’re aiming to deliver to your audience.

Manufacture Your Supplements With SMP Nutra

SMP Nutra is a leading supplement manufacturer that can produce any type of nutraceutical formula. We use only the highest quality ingredients that allow us to produce only the highest-quality end-products.

Contact us today with any questions or concerns. Also, be sure to check out the rest of our stock private label products we offer today.


  1. https://www.grandviewresearch.com/press-release/global-dietary-supplements-market
  2. https://www.mayoclinic.org/healthy-lifestyle/nutrition-and-healthy-eating/in-depth/fiber/art-20043983
  3. https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3936686/
  4. https://academic.oup.com/advances/article/3/1/1/4557081
  5. https://www.medicalnewstoday.com/articles/326071#claimed-benefits
  6. https://www.healthline.com/nutrition/10-benefits-of-creatine#section1
  7. https://selfhacked.com/blog/l-rhamnosus/

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